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분야
docⅡ Product Features
1. Total Safety System
2. Black box
3. 'Knowledge in' in the navigation system
Ⅲ Market Segmentation
Ⅳ SWOT
Ⅴ Forecast
Personalization + Car
Ⅰ Business Description
A vehicle became an important means of transportation nowadays. Approximately one out of four people in Korea has possession on a personal automobile. Many people spend their time in a car at least twice a day, in a way to and from work. Where transportation take quite a portion in our daily activities, using them more than just a transportation tool could eventually improve the quality of work and life after all.
The product we are going to introduce is “SMART CAR”, a car with enhanced innovative functions where customize fully to its users. The functions are mainly based on a combination of car with network which will derive full potential to the usage of car, such as work, entertainment, health care, security, and lots more. By using network, a vehicle could transform to a huge source of information. It will classify and provide information which is most appropriate to user’s need. With this product, a car is no more just a transportation tool, but it will be a place offering the totality of life.
Ⅱ Product Features
1. Total Safety System
Our "Product" provides you with Total Safety System which can help you to drive a car safety. It provides various services to drivers.
First, the Total Safety System will recognize the condition of the car and give information about the closest service center including the required time to get there. Also it can check the condition of engine oil, tire and various component of the car. Through the useful function drivers who set up our product can drive without complicate check and can prevent accident from occurrence.
