[국제경영] 지속가능한 환경(영문)

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목차
I. The Background of the Sustainability Management

2. The Necessity of sustainability

3. The sustainable management in triple aspects



Effort to minimize influence on environment

Coping with climate change
Global warming
Ozone depletion

The idea that the Coca-cola pursue

Water
watershed protection

Packaging
plant bottle

reduce
reuse
Climate
polar bear support fund

reduce
refuel

Kellogg and sustainable management
Energy usage and carbon dioxide
Water
Waste
본문내용
2. The Necessity of sustainability
The recent research show that it demands some expenses in the first stage. But when they pass through some point, it will bring the achievements of corporation.
First, the sustainability is a flow in this period that can not be ignored and the essential factor to compete in this field. The playstaion in Sony lost more than 200 million dollars when the Cadmium, which is the prohibited material, was detected. And the Nike and Addidas record the lost more than 30% of selling because they exploit the labor of juvenile. We can find out the fact that corporations which do not fulfill the environmental and social responsibility, the survival of corporations are threatened by those cases.
Second, we can create the various opportunities through the sustainability. The global leading corporations are developing to the form that pursue the strategy that use the sustainable management new competition weapon. It is discovered that the corporation which assure the social and environmental responsibility get better economical achievement and higher gains.

3. The sustainable management in triple aspects
(1) Environmental Sustainability - Eco-Efficiency
It is a conception that means achieving the Ecological efficiency and economic efficiency at the same time. And it means downsizing the bad impacts and upsizing the gains.
(2)Social Sustainability - Social Responsibility
(3) Economic Sustainability - the real growth in economy

Among those three of them, we will discuss about the environmental sustainability.


Pulmuone and sustainable management
Pulmuone as one part of the LOHAS leading corporation has set its goal of which, while producing goods, they will put great emphasis on environmental issue in all of their producing procedures and produce foods that are right to achieve its corporation vision. To achieve such corporation’s vision they have piloted the three big environmental management strategies. The strategies are minimizing influence on environment policy and investment, the effort to lessen harm to environment and coping with climate change.