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분야
docx1. Introduction
1.1 What is SNG (Social Network Game or Social Game).
1.2 Present Condition of SNG
1.3 Characteristics of SNG
2. Brief Description about SMG and its traits
2.1. The 4 traits of Social Media Game
3. Proposed Thesis
3.1 Interaction within Farmville
4. Traits of communication SMG communication fortifies
4.1 Communication is Dynamic
4.2 Communication is Transactional
4.3 Communication as Multimodal
4.4 SMG communication and applying it to SIP model
5. Expected Results/Observations
6. Experiment
7. Implications from the experiment
8. Conclusion
1.3 Characteristics of SNG
In March 2011, Zynga had 7 of the 8 most popular games on Facebook (Osborne, 2011); CityVille alone had over 94 million users. Most of these games involved some sort of simulation-like gameplay (CityVille, FarmVille, FrontierVille, Café World, Mafia Wars, etc.).
However, these games offer simple game play and animation that fail to represent the cognitive effort that goes into such real activity (e.g., owning a farm, running a city). While this may seem an extreme critique, countless examples of elaborate and challenging (albeit not entirely “realistic”) game play exist throughout the history of video games.
In FarmVille users buy seeds and plant them by repeatedly clicking on square plots of land. These crops then need to be sowed with the same clicking procedure performed in a timely manner at the risk of seeing them wither. These crops are then sold for profit that can be used to buy more seeds and other farming supplies.
Many of the other games follow a similar repeating pattern; they also have elements that make them merge in both philosophy and design with social networking sites. The users have their own play space (a farm, a restaurant) just as social media users have their own page; they also can find/acquire neighbors among their Facebook friends to share duties, inventory, etc..
Also, continual action exists regardless of any individual players login status (just as the Facebook feed always flows.) The temporal persistence of these games requires users to sign in and play, regardless of the inconvenience and time away from other online or offline responsibilities. With built-in loyalty created by the rules of the game, users find themselves spending considerable time maintaining their role in the game to prevent virtual failures. Furthermore, this real/unreal connection creates a sense of responsibility for virtual good and creatures. A player does not want to see his or her crops, fish, etc. suffer from neglect, and so is driven by a sense of duty.
Social games on Facebook do create a form of distributed knowledge, but with an informational rather than a learning-based model. Users of Facebook-positioned social games can post both their progress and need/desire for assistance and communal play to Facebook friends on the newsfeed. While possibly functioning as a distraction to non-players, these notifications allow for a form of Gee’s affinity groups to form, although the required action is typically based on cooperative game play rather than increasing knowledge of the game play.
2. Brief Description about SMG and its traits
Initially introduced in 2007, Social Media Game has brought on profound impact on its users over the past few years. Unlike traditional arcade games, which had more emphasis on the completing and/or competition within the game, social media games have more emphasis on inter relationship between users and sustainability of the relationship. We believe the profound impact it has on its users and the medium it is based on(on-line and mobile) shows the importance of the topic and needs further investigation. The biggest traits of social game are written below.
