[조직행동론] 기업의 SNS 이용사례 분석 및 향후 전망(영문)

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레포트 > 경제경영계열
2012.02.29
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커머스와 SNS(Social Network Service)

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소개글

[조직행동론] 기업의 SNS 이용사례 분석 및 향후 전망(영문)에 대한 자료입니다.

Introduction
Meaning of SNS
Value of SNS
Social Network in SNS
Changes brought about by SNS
Conclusion
References

본문내용

Introduction
With development of technology and increase of capital, today’s communication tool is changing into ‘open’ and ‘participation’ communication tool. These characteristics of digital age’s communication are expressed by the concept of SNS.
Also, with and development of Web2.0 and wide propagation of internet, SNS, Social Network Service became one of the hot trends to communicate with others. SNS is not just a single website or online blogs, but one part of big social networks and the useful source of social capital. By SNS, people can meet in SNS, exchange information, opinion, and share their lives very easily. SNS is very effective communication tool ever existed. As the stage of business is getting broader and broader, the role of SNS is being more and more important. Corporations can provide various services through SNS, people around the world can communicate very effectively and easily though SNS. Also, SNS can be used to boost the value of social capital. But there can be pitfalls of SNS. In this report, we will think about meaning of SNS these days, and will talk about its value, effects, drawbacks and solutions.

참고문헌

공기업의 SNS 활용
http://strong7515.blog.me/50112571812

SNS마케팅
http://cafe.naver.com/knudesignbusiness.cafe?iframe_url=/ArticleRead.nhn%3Farticleid=93&

스타벅스 SNS 마케팅
http://cafe.naver.com/uniwillbiz.cafe?iframe_url=/ArticleRead.nhn%3Farticleid=156&

SNS에 대한 사용자 의식조사
http://cafe.naver.com/websparty.cafe?iframe_url=/ArticleRead.nhn%3Farticleid=3051&

SNS 기업가치
http://blog.naver.com/e_adventure?Redirect=Log&logNo=140126728740

SNS의 성장세?
http://poem23.com/1543

Business SNS
http://www.seoul.co.kr/news/newsView.php?id=20110611016004&spage=1

SNS 가치 평가 및 표
http://www.dal.kr/blog/002113.html

SNS의 사회적 의미
http://blog.daum.net/_blog/BlogTypeView.do?blogid=0SqZf&articleno=135&categoryId=2®dt=20100615160108#ajax_history_home

기업용 SNS
http://blog.doday.net/53

관련 문헌
http://www.mvirtual.com.br/midiaedu/artigos_online/facebook.pdf

http://economy.hankooki.com/lpage/industry/201001/e2010013117165770260.html

WWW.WIKIPEDIA.ORG

#SNS #can

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