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[경영학] 스마트 김치 냉장고 마케팅 전략(영문)에 대한 자료입니다.
목차
신입사원응시기준 및 면접의 종류
Part 1. 신입사원 응시기준 정리
응시기준의 평균 및 공통부분
- 4년제 대학교 학사학위 이상
- 학점기준이 있다면 4.5만점 환산 3.0
- 병역필 또는 면제
- 해외여행에 결격 사유가 없는 자
- 어학자격(영어말하기 or 토익) 보유자
ex) 2011 삼성전자의 하반기 공채의 경우
- 2012년 2월 이전 졸업 또는 졸업 예정인 분
(2011 하반기 공채의 경우)
- 전학년 평점 평균 4.5 만점 환산 3.0 이상인 분
- 병역필 또는 면제자로 해외여행에 결격사유가 없는 분
- 어학자격 보유자 (OPIc 및 토익스피킹에 한함)
본문내용
I. executive summary
Raffine, an innovative premium smart kimchi refrigerator provides our customers with more tasty and special kimchi through our technology. By researching inconvenience and problems of current kimchi refrigerators, we understood customers needs. With smart technologies, we completely managed these problems and developed innovative smart kimchi refrigerator.
At first, we will mainly focus on high class households. After gaining image of high value, we will develop cheaper model of our product. With these two products, we will successfully enter kimchi refrigerator market and become one of major companies in the market.
Our main goal is to provide healthy life to our customers. With smart kimchi managing system, we will provide kimchi that makes our customers healthy.
II. 2. product introduction
A. Product/Brand
1. Brand Name : Raffine
2. Product : Smart Kimchi Refrigerator
3. What is Smart Kimchi Refrigerator?
These days, there are various kinds of smart electronics such as smart phone, smart TV, smart refrigerator and smart washing machine. How about smart kimchi refrigerator? Kimchi refrigerator is one of the most essential home appliances for Koreans because Koreans have to keep a lot of kimchi in a modern apartment. In addition, recent kimchi refrigerator is not only for kimchi but also for all kind of groceries. Kimchi refrigerators provide suitable conditions for groceries.