|As the communication between human and space rose up to be important, media facade became big issue in architectural field. Media facade presented identity to the building and put human to interact with it. As the media facade made human to participate naturally, this became new trend in 21 century. Media facade is collaboration with media artist, architect, and engineer. It is also the convergence of lighting, image, and digital technology. With rapid advance of digital technology, the utilization of media facade in architecture design increased. Also the possibility of using new materials in architecture such as LED, media facade started to possess various form. In this paper, we will catch the current trend through examining cases of media facade within 4 years. We will set up come criterion with the use of area in buildings and the contents facade posses. The result shows the changes standing beyond limitation of structural form in architecture. Media facade is getting more developed with the convergence of architectural formation and visual illusion making human and buildings to communicate each other in more familiar ways. Media facade will gain an attention as deeper interaction and perceiving the sense of human which touches their sensitivity.