외식종사자의 조직몰입이 고객지향성에 미치는 영향연구 - 개인의 성격의 조절효과 중심으로 -
분야
사회과학 > 경영학
저자
이정원 ( Jung Won Lee ) , 송래헌 ( Rae Heon Song )
발행기관
한국외식경영학회
간행물정보
외식경영연구 2011년, 제14권 제5호, 367~388페이지(총22페이지)
파일형식
86700885.pdf [무료 PDF 뷰어 다운로드]
  • ※ 본 자료는 참고용 논문으로 수정 및 텍스트 복사가 되지 않습니다.
  • 구매가격
    6,200원
    적립금
    186원 (구매자료 3% 적립)
    이메일 발송  스크랩 하기
    자료 다운로드  네이버 로그인
    영문초록
    This study was to investigate the relationship between organization commitment and customer orientation among restaurant employees, and also to analyze the moderating effect of personal characteristics. The data was collected from 196 restaurant employees in Seoul and Kyonggi Province, and analyzed using SPSS Win. Ver, 11.5, the exploratory factor analyses identified three underlying dimensions of customer orientation; customer needs recognition, personal relation, and service delivery, And three underlying dimensions of personal characteristics were identified as agreeableness, extroversive, and conscientious with others. Hierarchical regressional analyses were employed to verify research hypotheses. Research findings revealed that there was significant relationship between organizational commitment and customer orientation. But there was moderating effect of conscientious with others in the relationship between organizational commitment and customer orientation. And implications of these results were examined.
    사업자등록번호 220-87-87785 대표.신현웅 주소.서울시 서초구 방배로10길 18, 402호 대표전화.070-8809-9397
    개인정보책임자.박정아 통신판매업신고번호 제2017-서울서초-1765호 이메일 help@reportshop.co.kr
    copyright (c) 2009 happynlife. steel All reserved.