가고파국화축제의 관광상품화 개발 방안에 관한 연구
분야
사회과학 > 관광학
저자
고호석 ( Ho Seok Ko )
발행기관
한국이벤트컨벤션학회
간행물정보
이벤트컨벤션연구 2013년, 제18권 1~13페이지(총13페이지)
파일형식
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    This paper is study about Development Strategy of Tourism Commercialization for the Gagopa Chrysanthemum Festival. Recently the local adminstration concerns a lot about economical effect of festival making various efforts to increase the scope of present festivities and develop new aspects of festivities. Local festival is regarded as the symbol of the local community`s dynamism. Cultural events or festivals became important as an instrument for the mobilization of tourism and the promotion of the local economy. Festival is one of the most attractive tourism resources like cultural vestiges, natural attractions. Many tourist participate this special events to get enjoyment and interests. The local adminstration consider festival as potential tools for community developments, attracting crowds, creating new forms of entertainments, achieving educational objectives, preserving culture and raising money.
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