전시 체험요소(4Es)와 여가만족과의 관계연구 -트릭아트 전시장을 방문한 주부들을 대상으로
분야
사회과학 > 관광학
저자
정석순 ( Suk Sun Jung )
발행기관
한국이벤트컨벤션학회
간행물정보
이벤트컨벤션연구 2013년, 제18권 75~90페이지(총16페이지)
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1k300177.pdf [무료 PDF 뷰어 다운로드]
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    영문초록
    The purpose of this study was to verify how experience elements of the exhibition affect leisure satisfaction of married woman by applying four experience areas suggested by Pine & Gilmore, that are, entertainment, education, esthetics and escapism, into experience exhibition. Generally, this experience has shown positive impact on all of environmental, psychological, and social satisfaction. As a result, we can conclude that housewives satisfy more when the elements of experience are stronger. Also, entertainment elements, such as fun and enjoyment indicate satisfaction on environment, psychology, and social as well as aesthetic elements. This study suggest that it is necessary to intensify aesthetic elements of experience, and also organize a program which can relieve their psychological stability and tension through art-experience exhibition in order to meet their leisure satisfaction.
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