![[경영전략] Hilton before and after Stephen Bollenbach 사례-1](http://images.happyhaksul.com/thumb/168/167167-0001.gif)
![[경영전략] Hilton before and after Stephen Bollenbach 사례-2](http://images.happyhaksul.com/thumb/168/167167-0002.gif)
![[경영전략] Hilton before and after Stephen Bollenbach 사례-3](http://images.happyhaksul.com/thumb/168/167167-0003.gif)
![[경영전략] Hilton before and after Stephen Bollenbach 사례-4](http://images.happyhaksul.com/thumb/168/167167-0004.gif)
![[경영전략] Hilton before and after Stephen Bollenbach 사례-5](http://images.happyhaksul.com/thumb/168/167167-0005.gif)
![[경영전략] Hilton before and after Stephen Bollenbach 사례-6](http://images.happyhaksul.com/thumb/168/167167-0006.gif)
![[경영전략] Hilton before and after Stephen Bollenbach 사례-7](http://images.happyhaksul.com/thumb/168/167167-0007.gif)
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![[경영전략] Hilton before and after Stephen Bollenbach 사례-17](http://images.happyhaksul.com/thumb/168/167167-0017.gif)
![[경영전략] Hilton before and after Stephen Bollenbach 사례-18](http://images.happyhaksul.com/thumb/168/167167-0018.gif)
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![[경영전략] Hilton before and after Stephen Bollenbach 사례-20](http://images.happyhaksul.com/thumb/168/167167-0020.gif)
분야
pptBollenbach가 가지고 있는 능력
Hilton before Bollenbach
90년대 말 Hilton이 놓인 과업 상황
Answer for the question A
Answer for the question B
결론
전략적 변화의 통합 : 의도된 전략의 실현
- 전략적 변화 : 환경의 변화를 정확히 감지해내어 기존 전략의 변화를 줌 으로서 가치 창출(변화를 주도하는 경영인)
- 변화의 통합 : 전사적(전략), 사업적(과정개선), 기능적(상품) 변화의 통합
들어가기전 핵심개념 Check(2/2)
2. 전략 수립시 환경진단 vs 기업구조
- 시계열적 개념 : 외부환경에 따라 내부환경을 변화시킬 때
- 동시적 개념 : 내부 여건을(능력, 자원) 고려하여 의사결정(전략수립)
※ 버거킹의 예
전사적 변화의 어려움
- 기업규모가 거대할수록
- 구조적 변수들에 의한 타성(집중권위적 기업문화, 경직된 구조조직)
- 지나친 성장
- 경영진의 정보의 분석과 해석능력의 결여
Why was he hired?
뛰어난 scanning & assessment 능력
Hilton brand 자산 가치 인정 – 브랜드 확장 계획
2. 자원배분의 귀재
경영진은 주주들을 위해 일하고 주주들의 부를 창출해야 한다 – 주주들이 신뢰할 수 있는 투자를 지속적으로 수행해야 함
3. 자신의 역량의 한계를 인정
Bally casino운영을 Arthur Goldberg에 위탁
4. New Trend of Hospitality groups
Biography of Stephen Bollenbach
● February 1996- 2006 Present
Hilton Hotels Corporation: Co-Chairman & Chief Executive Officer
● 1995 - 1996 January The Walt Disney Company: Senior
E executive Vice President & Chief Financial Officer
● 1993 - 1995 Host Marriott Corporation:
President and Chief Executive Officer (CEO)
● 1990 - 1992 The Trump Organization: Chief Financial Officer (CFO)
● 1989 -1990 The Holiday Corporation: CFO & a Member of the Board of Directors
● 1980 - 1989 Southwest Savings and Loan Association: Chairman and CEO
● 1968 - 1980 The Ludwig Group: Held a series of financial management positions with,
including Vice President of Finance and assistant to the Chief Operating
Officer
www.hospitalitynet.org
www.nanet.go.kr
www.findarticles.com
www.en.wikipedia.org
www.hiltonworldwide.
www.scripophily.net
www.time.com
www.forbes.com
www.hilton.com
