![[산업론] The U-Sports Equipment(영문)-1](http://images.happyhaksul.com/thumb/476/475568-0001.gif)
![[산업론] The U-Sports Equipment(영문)-2](http://images.happyhaksul.com/thumb/476/475568-0002.gif)
![[산업론] The U-Sports Equipment(영문)-3](http://images.happyhaksul.com/thumb/476/475568-0003.gif)
![[산업론] The U-Sports Equipment(영문)-4](http://images.happyhaksul.com/thumb/476/475568-0004.gif)
![[산업론] The U-Sports Equipment(영문)-5](http://images.happyhaksul.com/thumb/476/475568-0005.gif)
![[산업론] The U-Sports Equipment(영문)-6](http://images.happyhaksul.com/thumb/476/475568-0006.gif)
![[산업론] The U-Sports Equipment(영문)-7](http://images.happyhaksul.com/thumb/476/475568-0007.gif)
![[산업론] The U-Sports Equipment(영문)-8](http://images.happyhaksul.com/thumb/476/475568-0008.gif)
![[산업론] The U-Sports Equipment(영문)-9](http://images.happyhaksul.com/thumb/476/475568-0009.gif)
![[산업론] The U-Sports Equipment(영문)-10](http://images.happyhaksul.com/thumb/476/475568-0010.gif)
![[산업론] The U-Sports Equipment(영문)-11](http://images.happyhaksul.com/thumb/476/475568-0011.gif)
![[산업론] The U-Sports Equipment(영문)-12](http://images.happyhaksul.com/thumb/476/475568-0012.gif)
![[산업론] The U-Sports Equipment(영문)-13](http://images.happyhaksul.com/thumb/476/475568-0013.gif)
![[산업론] The U-Sports Equipment(영문)-14](http://images.happyhaksul.com/thumb/476/475568-0014.gif)
![[산업론] The U-Sports Equipment(영문)-15](http://images.happyhaksul.com/thumb/476/475568-0015.gif)
![[산업론] The U-Sports Equipment(영문)-16](http://images.happyhaksul.com/thumb/476/475568-0016.gif)
![[산업론] The U-Sports Equipment(영문)-17](http://images.happyhaksul.com/thumb/476/475568-0017.gif)
![[산업론] The U-Sports Equipment(영문)-18](http://images.happyhaksul.com/thumb/476/475568-0018.gif)
![[산업론] The U-Sports Equipment(영문)-19](http://images.happyhaksul.com/thumb/476/475568-0019.gif)
![[산업론] The U-Sports Equipment(영문)-20](http://images.happyhaksul.com/thumb/476/475568-0020.gif)
분야
pptx2.Problem Identification
3.Objective
4.Vision & Mission
5.Core Values
6.Situation Analysis
7.Company, Competitor, Customer
8.S.W.O.T
9.Study case in abroad
10.Strategy Development
11.SMART
12.STP
13.STP (Positioning – Citrus Soccer Ball)
14.Price, Product, Place, Promotion (4P)
15.Strategy Execution Plan
16.Organization Structure
17.Schedule
18.Evaluation
CITRUS SOCCER BALL
At the first stage, setting up the booth near the
태릉 athlete's village, we can start selling goods more widely. To get formerly unknown product such as citrus ball on the map, as ㄴa new design concept with high-tech transparent soccer ball and prestige image,
begin broadening the extent of market share such like department store in capitals and sub centers.
Promotion
Attract public's attention for the perfect judgment system
TV commercial advertisement and various advertisements
Specialized and prestige image in the international stage
Manage the future-oriented sport groundwork
Fuse of Ubiquitous technology and U-sports
New sport environment to stimulate demand
Ubiquitous is the core technology of 21st century. The vision and mission of Developing Korean Sport Industry by Combining this technology with sports is , if we use the already advanced Koreans Internet and Microchip technology right, it is possible to develop Koreans Sport Industry. However, the amount and data is not enough to yet use ubiquitous equipments. Convincing of marketing plan is poor because there are not enough solid objective data to collect. .
