[국제경영] 월마트의 국제경영전략(영문)

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[국제경영] 월마트의 국제경영전략(영문)에 대한 자료입니다.
목차
1.History

2.Mission Statement

3.Vision Statement

4.SWOT Analysis

5.Current Issues

6.Alternative Course of Action

7.Conclusion


본문내용

Mission Statement

Our first responsibility is to provide all consumers the best products and services with guaranteed satisfaction under one roof. Wal-Mart provides a wide array of products like toys, electronics, jewelry, ladies, men, and children's apparel, and hard goods at reasonable prices. We will continue to offer scholarships to deserving high-school graduates in hopes of providing students with a well-deserved education. Consumers have been conveniently provided not only with the use of on-line shopping to show without ever leaving home, but also with the concept of "one-stop shopping" The Wal-Mart team is devoted in everything that Wal-Mart has accomplished as a universal competitor. We are dedicated in recruiting rewarding, and retaining employees of good moral standing by providing benefits for excellent performance, providing clean environments to work in, and by providing equal-opportunity for all individuals. We will continue to offer the highest quality products at the lowest price to strive to be the best in the retail industry.