분야
hwp1. Introduction of LG Electronics
2. The meaning of CSR
3. LG Electronics' strategic CSR
4. The problem of LG Electronis CSR
5. Suggest an alternative
6. Analysis of alternatives
7. Select an alternative
8. Conclusion
LG electronic is global leader which leads technical innovations of consumption electronic products, mobile communication tools and electronic home appliance. They have workers over 93,000 in places of business over 120 throughout the world.
LG electronic that profit 482 hundred million $ is consist of four part home entertainment, mobile communication, home appliance, air conditioning & energy solution. And they are international production company that lead markets in field of flat TV, mobile tools, air-conditioner, washing machine, refrigerator. LG electronic made a long term contract as a global and technical partner of Formula 1TM which is international sport.
And they got the absolute status and marketing rights as a public partner related with consumption electronic products, mobile tools and data processor.
2. What is CSR?
Corporate social responsibility is a form of integrated into a CSR policy functions as a built-in, self-regulating mechanism whereby businesses monitors and ensures its active compliance with the spirit of the law, ethical standards, and international. The goal of CSR is to embrace responsibility for the company's actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, and all other members of the.
