분야
hwp1. Market situation
1) couple violence occurrences
2) damage effects of couple violence
3) perception
4) Ministry of Gender Equality & Family’s campaign.
2. Cause of domestic violence
3. Message strategy
1) perpetrator
2) victim
3) public
1) couple violence occurrences
According to survey that carried out 2010, couple violence rate of married couple age between 19 and 65 appears 53.8%. More specifically, physical assault rate is 16.7%, emotional violence rate is 42.8%, financial violence rate is 10.1% and sexual abuse rate is 10.4%. Couple violence rate during whole life after marriage, physical assault rate is 23.5%, emotional violence rate is 50.7%, financial violence rate is 13.9% and sexual abuse rate is 13.5%.
