소개글
국내 화장품브랜드 중국시장 성공 방안(영문)에 대한 자료입니다.
목차
Ⅰ. Introduction.
Ⅱ. China’s Market Conditions.
Ⅲ. Foreign company in China.
Ⅳ. Korean Company in China.
Ⅴ. Conclusion.
본문내용
In sight of global cosmetic market, market growth of Europe and North America was decreased. But, emerging market (Brazil, China, etc.) kept high growth rate.
→ Therefore, it makes to focus on emerging market.
Global Cosmetic Market.
The scale of global cosmetic market was 242.2 billion US Dollars in 2010. It has been increased more than 3% every years since 2001.
Global Cosmetic Market.
In sight of global cosmetic market, market growth of Europe and North America was decreased. But, emerging market (Brazil, China, etc.) kept high growth rate.
→ Therefore, it makes to focus on emerging market.
Global Cosmetic Market.