Meridian Magnesium : International Technology Transfer
Len Miller는 미국과 이탈리아의 Meridian 마그네슘 제조공장 여행계획의 중심에 있다. 그는 Meridian의 국제 기술 이전을 어떻게 향상시킬지를 배우기 위해 공장을 방문했다. Meridian이 세계적인 다이 캐스트 성분으로 된 마그네슘을 공급자들에게 지도한 반면에 Merid
Technology & Product development management strategies
※ Protection of coretechnologies: offshore outsourcing system while maintaining the level coretechnologies in plant production in the United States for special management to prevent outflow of coretechnology and suppress manufacturing partners to entering the Downstream.
3.4 Marketing Strategies
- 4Ps
1). Product
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technology and U-sports
New sport environment to stimulate demand
Ubiquitous is the coretechnology of 21st century. The vision and mission of Developing Korean Sport Industry by Combining this technology with sports is , if we use the already advanced Koreans Internet and Microchip technology right, it is possible to develop Koreans Sport Industry. However, the amount and data is not
High Entry & Exit Barrier
High Entry Barrier
high initial investment costs for facilities and technology make disadvantages to the new entrants
Strong competitors in the market
High Exit Barrier
- Production facilities have the structure that is difficult to switch to other industries
Product differentiation
Curre
Technology
NFC is a recent development and many pilot tests are still going on throughout the world. It has a vast potential for use in many different applications, some of which are:
* Transportation:
Picture 5 Use to NFC
Contactless payment of tickets while using buses, taxis or railways can be done. Check-in and checkout can easily be done merely by using the mobile phone to touch the NF