Ⅲ Success in Korea
There are several crucial barriers for Xperia PLAY to achieve success in Korean market.
1. Legal barriers _ Game Shut Down System
On 20 April, 2011, Game Shut Down System was approved by bill judge committee of Korea. The Game Shut Down system is to prohibit adolescent from playing on-line game from midnight to 6 a.m. of the next day, and its object is to reduce inte
★ Preschool play 란?
• 영 유아가 즐겁게 자발적으로 소비하는 활동
• 인간의 내적 본능에 의해 자유로운 활동의 표현
• 영 유아는 놀이를 통하여 신체, 사회, 정서, 언어, 인지적으로 발달함.
• 일반적 분류(functional, constructive) - 2가지
• 사회적 측면(parallel, onlooker, associative, coopera
User can enjoy playstation game before
Download game contents(Android market)
Playstation Suite will provide various games
Similar with PSP GO
Classic game pad design
4 direction keys & analog joy stick
Through Competitor's Marketing.
Segmentation consumer group
Provide attractive strategy for each part of consumer