학술논문
대학레포트
  • [광고론] 국순당 막걸리 IMC 전략(영문)
    customer group even to young generation. However, competitors started marketing activities while KSD’s strategies are also becoming ambiguous in positioning. Therefore, KSD’s market leader position is threatened by these factors. Considering this situation, we decided to evaluate their current communication strategies as well as the market situation, and detect the threats and opportunities t
    2012-03-28 | 1,500원 | 17p | IMC 막걸리, 국순당 광고론, 영문
  • peapod 마케팅전략(영문)
    Strength Easy purchase process Existing loyal customers Centralized warehouse Weakness Limited coverage Unseen pick-up Quality doubt Opportunity nuclear family trend Increasing career women Access to Internet Timeless lifestyle Threat New competitors The rising cost of gasoline Direct purchase method Product Vegetable, meat, fish, delivery… Place On-line shopping
    2011-03-04 | 1,600원 | 15p | 마케팅전략 peapod, 마케팅 영문, 전략
  • [조직행동] KT 7-S 분석(영문)
    2. Structure KT had been a public enterprise with inflexible and inefficient structure. This background and recent merges with KTF brought worries of many side effects. Due to these aspects, KT is strongly trying to reorganize its structure. First change is to cut the size of the structure and redesign groups. And KT developed more customer-oriented structure design. The new division is intende
    2010-08-14 | 1,800원 | 18p | 조직행동 분석, KT 영문, 조직
  • [마케팅조사론] SK브로드밴드의 경쟁을위한 고객평가(영문)
    1. Product selection reasons(1/1) SK Broadband is a leading technology and continuous customer satisfaction-oriented management based on high-speed Internet access through a variety of product configurations provide a differentiated experience for digital communications markets. Recently come to the internet telephone and telecommunications services and IPTV, and widened the
    2010-01-15 | 1,800원 | 32p | the of, and to, Internet in, SK for, speed
  • [조직행동] 사조산업 7-S 분석
    customers and switched from a producing and manufacturing-oriented structure to a customer-oriented one, selling product not by consignment sales but by own. Furthermore, previous decision making of SAJO was done in an intrinsic and adventurous way due to small size of company and lack of appropriate structure. However, after M&A, SAJO’s structure of decision making developed to get a more syst
    2010-08-27 | 2,600원 | 24p | 사조산업 사조, 조직행동 산업, 분석
표지/속지/템플릿
서식
 
회사소개 | 서비스이용약관 | 개인정보취급방침 | E-mail 수집 거부 | 제휴 및 광고문의 | FAQ
이메일 무단 수집 거부
본 웹사이트에 게시된 이메일 주소가 전자우편 수집 프로그램이나 그 밖의 기술적 장치를 이용하여 무단으로 수집되는 것을 거부하며, 이를 위반시 정보통신망법에 의해 형사처벌됨을 유념하시기 바랍니다. [게시일 2003년 4월 2일]