respect to the needs of the target market, anticipated changes in these needs, and how well the firm's products presently meet these needs.
c. External environment
External environment includes relevant external factors - competitive, economic, sociocultural, political/legal, and technological - that can exert considerable direct and indirect pressures on the firm's marketing activities.
1. Introduction
CHA Seung Kun and SUN Jia Xin
The project of this group is about changing consumption pattern of South Koreans which is shown in decreasing gold demand in South Korea. The price of gold has been rising all around the world because the demand for gold has risen around the world. However, compared to other countries, gold demand has been decreasing in South Korea.
In order t
Principal Customers and Markets. Paradise casinos are only for foreigners. So their main customers and target market are foreign countries and foreigners, not koreans. They focus on China because China has gradually become a more important part for global economy and of course for the tourism industry. Nowadays, chinese people have much more higher percentage of the casino guests who visit Korea
1. Introduction of the organization
A. Purpose of foundation
Korea Minting and Security Printing & ID Card Operating Corporation (KOMSCO), established with full investment from the central government under special law in 1951,was founded to manufacture currency in the Republic of Korea.
B. Main function
Its major function is to manufacture the banknote, coin, national bond, various securities
Violence has always taken a part in entertainment ever since the ancient; we all know well about the popular gladiator games in ancient Rome, for an example. However, it’s said that there’s a great consensus that something about media violence has changed in recent years.
For one thing, there’s more of it. According to Guy Paquette and Jacques de Guise, Laval University professors, afte