1. Hospitality Industry
Consists of lodging, restaurant, travel and entertainment industry.
Lodging and restaurant industry are determined as the major components.
Other industries are closely connected to the two main industries.
So, we will discuss the two major industries; → lodging industry and restaurant industry
3. Lodging industry in Korea
Chain hotels – Hotel Shilla
Historical Background
The 1990s
-The Age of violence and wars
-The decline of Communism
Dissolution of the USSR (1991)
Ethnic conflicts
ex) Yugoslav wars, Bosnian genocide, Rwandan genocide
The 1990s
German reunification in 1990 –
result of the fall of the Berlin Wall.
The eastern Germany (communist) integrates with western Germany (capitalist).
Globalization
-The IMF c
국외성공사례: 태국 범룽랏병원(Bumrungrad Hospital)
■ 2002년 JCI 인증 – 아시아 최초
■ 1980년 개원 (주식상장) – 주주 (방콕은행, 대부호, 외국계 은행)
■ 운영 : 미국 MBA 출신 미국인
■ 해외환자 (100만명) : 해외환자 40만명
동남아 71만, 중동 7만, 유럽 7만, 북미 7만 ※ 9.11 테러 후 중동환자
hospitality&tourism industry.
Google, the top of internet search engine, is used anywhere in the world, and it is indispensible tool to a netsurfer. Google changed software industry significantly. While Microsoft sell products, Google provide web based software such as search, g-mail, google maps, in a form of online service. By changing the existing management system so that changed the ove
1 Introduction
We're used to take a break or go somewhere for rest. But in Korea, the "leisure" wasn't usual concept for Koreans. Before 70's, we were too busy to have leisure time. But we held the Asian Games in 1986 and Olympic Games in 1988. After that, Leisure became popular and the demand of leisure made a huge increase. And also the law of travel restriction was removed. And increasing dem