2. K5 & STP
2.1 K5
2000년 7월 1세대 Optima가 출시된 이후 미국 시장에 진출하여 중형차 시장을 개척하며 인지도를 조금씩 쌓았던 Optima가 이번 3번째 모델인 2011 ‘All new Optima’를 계기로 삼아 이제 해외 및 미국 시장에서의 입지와 실질적인 시장 점유율 상승을 노리고 있습니다. 현재 모델은 2010-2015를 커버
Head Above Water Script
Look, we docked one hour ago,
go have brunch and come back,
and some jerk steals our dingy.
Well, sir, Ill find your boat.
How could some clown just waltz over here,
cut these ropes, and putt away?
Does your boat have a name, sir?
Look, shes the Affinity II, Camden, Maine.
Ill find your boat.
Ive never really had much luck with men...
Not until I met George. All right,
hes
Elf Script
Oh, hello.
Youre, uh, youre probably here
About the, Uh, the story.
Elves love to tell stories.
I-Ill bet you didnt know that about elves.
Theres, uh, probably a lot of things
You... you didnt know about elves.
Another... another interesting Uh, elf ism
Uh, there are only three jobs available to an elf.
The first is making shoes at night
While, you know, while the old...
The
0. Summary
Glaceau Vitamin Water owned by Coca Cola is currently focusing on 10-20s female customers for launching their innovative advertisement. With the fresh image of “water with vitamin,” it became a symbol of modern and healthy oriented life. They had efficiently used story telling marketing method, use publicity and did personal selling in streets at Kangnam station and Garosu-Gill wh
affinity marketing 등과 같이 다양한 명칭으로 사용되고 있다(Adkins, 1999). 이렇듯 공익연계 마케팅이 다양한 이름으로 불리는 것은 그것이 다양한 마케팅 수단의 형태로 가능하기 때문이다. 뿐만 아니라 공익은 다양한 주제들을 포괄하는데 예컨대 건강문제, 집 없는 사람들, 환경, 아동학대, 결식아동, 동물