차량렌탈과 일반렌탈을 영위하는 대한민국 No.1 종합렌탈 회사
Auto Specilist : 초단기대여(Car-Sharing)부터 차량정비 ∙ 매각까지 종합 서비스 제공
Variety of Rental Products : 생활가전에서 산업 ∙건설장비 등 다양한 렌탈상품 제공
Auto-Auction (중고차 경매장)
당사 차량 및 외부 매입 차량 매각
revenue-cost-profit relationships? What strategies has Google relied upon to build competitive advantage in the industry?
4.1 Business Model
AdWords and AdSense are important factors to Google to achieving success of business model. Google’s revenue comes from advertising, and 50% of advertising revenue comes from AdWords, and the rest comes from AdSense.
AdWords
Adwords is advertisement mo
3.1 e-Value/Revenue
명제 1: 하나 이상의 가치명제에 대한 혁신으로 비즈니스 모델의 기회가 파악된다.
3.1 e-Value/Revenue
3.2 e-product/service
명제 3
제품과 서비스에 대한 혁신 또는 다양한 제품과 서비스의 혁신적 융합을 통해 새로운 비즈니스 모델이 개발된다.
지식기반의 상품
MP3, eMoney/ePayment, e-Cer
FreeMarkets Online, the innovator of internet auction.
FreeMarkets Online was founded in Pittsburgh in 1995. Pittsburgh had regional benefits; first, they had abundant technical personnel and the labor costs were relatively low. Second, Pittsburgh had prominent technique in manufacturing software. Last but not least, the area where Pittsburgh was located on Midwest of the U.S. was appropriate f