1. Introduction & Executive summary
Currently market size of Korea Beauty is approximately 1.7 trillion won, which includes skin care products, beauty services, cosmetics, skin care shop, Skin Care Clinic. According to the Economic growth and improving income levels, the country's population using the women's skin care is actually a whole 30.2% of women, which is very close to the ratio of Ja
makeup artist in Japan recommended cosmetics of South Korea, and Japanese people coming to South Korea to buy cosmetics. The same is Korean wave. Because of the popularity of Korean celebrities, the sales of product which is the popularity as a model, also has skyrocketed. Also the size of Japanese cosmetics market are the world’s second large. So thanks to these market conditions in the Japane
If social integration of Immigrants is delayed,
elevation of social and economical cost is worried.
If continuous discrimination to foreigner
and alienation of immigrants is on going,
serious social conflicts are concerned.
Emotional support
Strengthening capability of multicultural family
Improving awareness of culture
Professional producing
We use the analogy of a CSR case,
it points to the women to cover some of the frustrations,
especially her remarkably cool makeup to look good to compare to.
If she has not been cremated, he makes a very different make-up, even in the same women.
However, depending on the make-up its own technology.
The beauty ofmakeup is not good for women is also lower.
CSR activities are not suita
makeup service for usual events such as night clubs, interviews, birthday parties, blind meetings and etc. at reasonable prices, it can become a very successful business model. Therefore, we conducted the industry analysis, research, focus group interview, two times (types) of survey. Finally, the business model named Maison de beaute ( the French word means beautiful house ) was established.