Ⅰ. 서론
일본과 경쟁중인 미국의 자동차 메이커들은 엔고를 틈타 가격경쟁에 불을 붙였다. 크라이슬러는 신형 ‘네온’을 내놓으면서 1만 달러 싸게 저가격 전략을 썼다.
Ford사도 3천 8백 cc짜리 ‘머스탕’을 동급보다 1백만 엔 싸게 내놓고 일본시장을 공략하고 있다.
전자랜드 강남점의 이봉희 점
‘ ‘창조적 창조적 혁신 혁신’ ’ = = ‘ ‘학습을 통한 혁신(Innovation by Learning) (Innovation by Learning)’ ’
‘창조적 혁신’ 아이디어는 기존 지식의 ‘학습 과정’을 통해 창출, 발전할 수 있음
- “내가 다른 이들보다 더 멀리 볼 수 있다면, 그것은 거인들의 어깨 위에 올라섰기 때문” (Isaac Newto
manufacturer.
• Supplying parts were stable.
• Person in KMC are needless
Leading Information for Network Collaboration
Another mean RIPS (Real-time Information Partner System )
Material supply planning and changes by real-time information sharing
-Can check the place of departures/arrivals/movement on real-time
Can be managed effectively by grasping inventory
management system. It also dominates an emerging market such as Indonesia and China ahead of other competitors so it could get low price mobile phone market.
Actively Using Outsourcing
Nokia could acquire distribution channel between product and customers with relatively low cost by outsourcing. Since distribution channel is not directly related to product quality, Nokia could gain competitiv
Since SHARP is big, and multinational corporation, it has a complicated corporative structures. Domestically, SHARP has 3 vice presidents under the chairman and president. Each vice president works for electronic devices sales department, foreign sales department, and sales management & judicial department. Also, these 3 big departments are divided into many divisions (ex. AV system operations, s