20 and 33 (the second and third segments) living in Apgujung-dong.
2) Targeting strategy: a combination of differentiated marketing and mass-customized marketing through providing different marketing strategies to different age group and customized services for each customer.
3. Positioning
1) Positioning statement: “T.A.C is more convenient than other skin care shops, fitness centers an
makeup service for usual events such as night clubs, interviews, birthday parties, blind meetings and etc. at reasonable prices, it can become a very successful business model. Therefore, we conducted the industry analysis, research, focus group interview, two times (types) of survey. Finally, the business model named Maison de beaute ( the French word means beautiful house ) was established.
20대 여성의 주된 관심사 중에 하나가 ‘아름다운 외모 가꾸기’인 만큼 고객에 높은 관심과 호응을 받을 수 있을 거라 확신한다. 서비스를 위한 비용적인 측면에 있어서는 후터스가 현재 소규모 단위의 매장을 가지고 있기 때문에 운영비용에서는 큰 부담이 없을 것이며, 향후에 후터스 걸이 nail art 서
Ⅰ. 서론
전문점은 소호의 형태로 운영하기에 적합하다. 인터넷에서 전문점 가운데 가장 성공적인 것은 프린스턴 대학 컴퓨터과를 수석으로 졸업한 제프 베조스라는 청년이 인터넷 서점 아마존www.amazon.com과 온라인 CD점 CDNOW일 것이다.
CDNOW는 음악 분야별 음반, 영화 타이틀, CD-롬, T-셔츠 등을 취급
2004. 8 W Seoul-Walkerhill opened
2009.12 Mergers and acquired with SK Networks
The hotel was opened in Seoul Gwang jang area on April 1963,Located in the Northeast region of Seoul with a panoramic view of the Han River and nestled amidst the beautiful and serene natural elements of the Acha Mountain, the Walkerhill offers nothing but satisfaction with its five-star service and value. and was