Defining Emotional Terms
AFFECT(감정)
-Immediate, psysiological response to stimulus
-Typically base on an underlying sense of arousal
EMOTION(정서)
-Judgments about important things,
judgments in which, appraising an external
object as salient for our own well-being.
of that, the vice president respect what staffs do, and direct power of this company is little bit weaker than that of other organization. He has all positional power since he is very high status in this company. Also, he has referent power in personal category, which is made from loved and respected emotions of group members. He makes a file about employees from their recruiting and records his
January 6th, 2012, Seo(16) and other 5 highschool students were arrested for bullying their peer student out of North Face jumper to Samsan police station, Incheon. And December 19th, in Busan, 2012 Park(15) and other 5 students dragged Kim(13) off to a nearby alley to take North Face jumper which is about \330,000 and beat Kim(13) that he got injuries requiring four weeks of medical treatment.
However for B, I would think "oh! this guy made mistake to me again! I can stand it anymore! I do not trust him!". what make us to think like that even if they made same mistakes? Here is the theory that describes how the amount of trust effect human relationships. Stephen Covey uses the metaphor ofEmotional Bank Account to describe "the amount of trust that's been built up in a relationship.
position strategy)은 1940년대 초에 미국 광고 대행사인 Ted Bates에서 유래되었는데 1960년에 비로소 리브스(Rosser Reeves)는 이것을 발표하여 유명해졌으며 그 창시자로 인정을 받았다. 이 전략의 기본적인 개념은 효과적인 광고는 중요하고 특유한 소비자 편익에 입각해야 한다는 것이다.
독특한 판매 제언은