ofSiemens answering to questions what, where and how.
¨ç What? - Leading innovation for marketing development
Siemens composes of portfolio focusing on environment such as Reproductive energy wind power generation and solar heat power generation. Also, environment-friendly technologies- water treatment tech and air pollution control tech- apply to all business. Besides, Siemens consid
business – it is Nokia’s recognized brand image and this strategy was very successful.
Regional Characteristics Added
Nokia’s brand slogan is ‘connecting people’. It foresees itself as the link between people. It considers ‘human’ first and competes in aspects such as convenient UI and simple design. Moreover, its mobile phone is appropriately priced to all types of customers
culture and related social phenomena. Possibly, new technology and new knowledge can widen the gap about generations and social classes. Lack of progressive digital convergence knowledge can be severe. Digital convergence is not only tool of digitalized life but also tool of survival.
(3) New Business Environment
Digital convergence will changes business environment. These changes have cris
of stores as well. In 2000, they had 28 stores but at this moment they are operating 71 stores. It means it is doubled in 4 years. In short, when E-mart opened their business in 1993 their sales amount was 30 billion won at most but now they have 71 stores and their sales amount is several thousands times more than that. Now E-mart is absolutely the leading discount store in Korean distribution i
KTB Network’s Suggestion
1st Venture Capital in South KoreaSpecialized on Corporate Restructuring, M&AMake money through IPO and resale
2. Why Consortium with Pantech?
Strength : Affluent Money + M&A Specialist Weakness : Lack of Mgmt. Know-How
Is it really beneficial for Pantech?
Conflict ofCorporate Cultures
Possible Leave of R&D HR
Both Companies are specialized only in C