Ⅰ. Current status of Korea's marketing channel
After opening of marketing industry in 1996, a variety of new companies began to emerge in South Korea. The rapid growth of discount stores, TV home shopping and Internet shopping make the marketing industry change rapidly. This phenomenon in the marketing market means that marketing firms stick together to achieve the economies of scale. Accordi
Ⅰ. Introduction of ‘HEODAK’
▶Information about (주)얼떨결 and products
‘HEODAK’ is a brand name of products made from chicken breasts. The CEO of (주)얼떨결, HEO KYEONGHWAN (a comedian), exteriorized this in July, 2010. He was interesting in making a good shape himself so he used to buy chicken breasts. Using chicken breasts, he felt that buying, using, and keeping chick
The scene at Six D.O.G.S in Athens.
It’s hard to believe that only six or seven years ago, this shop-filled area — known by the somewhat unwieldy title of the “historic commercial triangle” — was a virtual wasteland for night life. Back then, after the bustling daytime crowds dispersed, the triangle went dark.
“In the center of Athens there was nothing, just these really c
-SWOT 분석
(1) Strength
1) 양념통닭이라는 주력 메뉴
스페인에 가장 많은 치킨요리는 전국적으로 퍼져있는 전기통닭구이로 KFC등 치킨 패스트푸드점이 있지만, 주문 후 조리에 들어가는 BBQ는 바삭바삭한 식감으로 스페인 현지인들의 관심을 끌 수 있다. KFC식의 후라이드 치킨과 고유의 전기구이 통닭이
-Bulgogi(불고기)-
1. What is Bulgogi?
A favorite dish of Maek tribe (nomads from Central Asia, the ancestors of the Koreans) was Maekjeok, which is kind of kebab made by skewering beef and other meat and roasting it over a fire. This is thought to have been the predecessor of Korean popular dish, Bulgogi. Though there were some regional variations, two ways are represented. The recipe fr