threat and persuade to make world (especially Asia) approve naturally about rise of China. Another one is that, to become responsible great power. Most Chinese scholars argue that the soft power of China has been increased. Though, it’s still very weak compored to USA or Europe. When compare to the hard power which greatly increased, we can say soft power rather decreased.
Chinese culture is t
to assure Beijing that it was still committed to the One China policy. On August 1, Christopher delivered U.S. President Clinton’s confidential letter to Chinese President Jiang Zemin, which stated that the United States supported the One China policy and opposed Taiwan independence. However, Beijing was not satisfied with mere promises; it wanted “concrete actions ” on Washington’s
(참고) * 사회봉사단은 '사랑의 실천'이란 본교의 건학정신을 드높이고, 중장기 발전 좌표인 '실용학풍'을 세우기 위해 「사회봉사」교과목을 개설하면서 창단됨. 대외기관 연계하여 지속적인 봉사 프로그램 개발하고 교내 자원봉사 대회 및 각종 모금/ 캠페인 활동을 벌인다. 또한, 매 학기 해외봉사단
Background of the case
Maersk approach
Strive to create long term value
Sustainability strategy
Health and safety
Climate change and environment
Responsible business practice
Social responsibility
between Korea and China, How do we performed business in China for success in the cultural characteristics and communication view points? Our group supposed we started coffee franchises(Caffe Benet) in Beijing, China. And we looked for informations and knowledges about Chinese culture and Chinese customs for successful franchise management in Beijing from intercultural communication perspective.