Information Processing Model of Communications
� 사람이 커뮤니케이션에 설득되기 위해서는 여섯 단계가 있어야 한다.
By. Prof.William McGuire (Univ.Yale)
1. Exposure: 커뮤니케이션을 보거나 들어야 한다.
2. Attention: 커뮤니케이션을 주목해야 한다.
3. Comprehension: 커뮤니케이션의 의도된 메시지나 주장을 이
communication including the satellite on when the bus started its course, where it is located in its course, and the arrival and departure time and name of each bus stop.
The terminal installed inside each bus transmits its GPS(Global Positioning System) location through satellites to BMS(Bus Management System). By using the GPS location, data on the location, drivin
Article 1 Application of UCP 600
The Uniform Customs and Practice for Documentary Credits, 2007 Revision, ICC Publication no. 600 ("UCP") are rules that apply to any documentary credit("credit") (including, to the extent to which they may be applicable, any standby letter of credit) when the text of the credit expressly indicates that it is subject to these rules. They are binding on all parti
Ⅰ. 서 론
소비자 사회에서는 상품의 가치는 고객에 의해서 평가, 결정되는 것이고, 따라서 가격도 또 그러한 가치의 크기에 의해서 결정되어 지지 않으면 안 된다는 것이다.
이 가치(value)는 소비자의 니즈에 있고, 메이커에 비해서 직접 고객과 접촉하고 있는 소매업자는 그것을 가장 정확하고 신속하
Ⅰ. Introduction
1. Selected topics motivation
Southwest Airlines in the United States, many companies struggling with bankruptcy and the outlook is dark red in the airline industry 33 years has continued to fast growth to continue. Interference of large established competitors also suffered from the difficulty 9. With 11 attacks in the industry as a whole undergoing a major crisis, b