2. Does Southwest Airlines have a durable competitive advantage?
Southwest 항공사는 인적자원과 기업문화에서 여전히 경쟁력이 있다. 경쟁우위는 상대적인 것으로써, Southwest 항공사가 현재 처해있는 시장에서의 위치와 내부 경영자원을 점검함으로써 지금까지 기업을 성공적으로 이끌었던 요소들이 여전히 유효한지
2) E-Mart's key to success
- As the key to success of E-Mart, there are several elements. ① Effect of market preoccupation ② Economy of scale realization with a strong buying power from the nationally largest store-network ③ "Outstanding quality", "cheap price" based on Korean-style discount store ④Active PB product development and plan ⑤ Efficient management through high information s
2. Impacts of I-Phone's appearance on the Korean domestic mobile phone market
iPhone opened up a new era of domestic smartphone market by expanding the market for the smartphone.
1) Immediately after iPhone was introduced into the market, the sales of smartphone increased from below 3% to 18.9%. So smartphones account for a huge portion of domestic mobile phone market. It means that iPhone re
1 Introduction: Amazon.com
Amazon.com is a company founded in 1994, US. The name is from the world’s biggest river. Its logo represents a bent arrow from A to Z, which implies its will to deliver every product in alphabet to its customers. The bent arrow also represents customer’s satisfaction. Amazon.com began its Internet retail store service in 1995. At first, it only dealt with books, f
Airport management, in common with others involved in the operation of elements of the civil air transportation system, are required to take measures that will provide a high level of protection of buildings and equipment (including aircraft), in addition to ensuring the safety and personal security of passengers and staff using the system. This must be done in manner that disturbs the normal ope