Ⅰ.서론
MICE란 Meeting(기업회의), Incentive Travel(기업주관 보상관광), Convention(국제회의), Exhibition(전시)을 통칭하는 용어로서 유럽과 아시아, 태평양 지역의 전시 컨벤션 선진 국가들에게 중요한 사업으로 인식되고 있다. 호텔, 쇼핑, 문화, 운송, 관광, 홍보, 이벤트, 오락 등 연관 산업간 통합성과 상호
Las Vegas convention center
About LVCVA
more than 148,000 hotel rooms
over 10.5 million square feet of meeting andexhibit space citywide
official destination marketing organization
Mission
To attract visitors by promoting Las Vegas as the world's most desirable destination for leisure and business travel.
Supporting All of Southern Nevada
Today, the entire Southern Nevada economy i
Convention Industry)산업은 침체된 한국경제의 활로를 열 수 있는 돌파구가 될 수 있다는 점에서 주목했다. 컨벤션 산업은 다양한 영역을 망라하는 준비가 요구되는 종합 산업인 동시에, 전문 서비스 산업이기 때문에 그 파급효과가 광범위하다. 요컨대 컨벤션 산업은 한국 경제의 사활이 걸린 '생존'차원의
Seoul :
Your Complete Convention City
-Success of international meeting
- G20 in 2010, Nuclear summit in 2012
LAS Vegas
- Changes to the image of gambling
in the city as a convention city
- Exhibition visitors and the number of MICE events increased continuously
Seoul CVB
REASONS TO CHOOSE SEOUL
WHY Seoul?
-Convenience
-A World Top 5 Convention City
-Necess
Daejeon Metropolitan city has well-earned reputation for the leading city of advanced science and technology in Korea.
Cf. ) Daedeok R&D Special Zone
Daejeon Convention & Visitors’ Bureau offers a one-stop service from planning to execution processes on conventions, exhibitions, and events directly operating and managing DCC Korea.
Yokohama is home to a large number of facilities ca