the auditor and consultant of Enron. However it overlooked the corrupt accounting practice of Enron, which was one ofthe main reasons ofthe crisis. After the Enron scandal, Andersen lost its major clients and got accused by its negligence in auditing Enron.
1.4. Mid- and long-term impacts on American energy industry
After Enron crisis, financial institutions raised the rate of interest on loa
Credibility is the cornerstone of effective persuading.
The best case is persuade people with expertise and relationship
It is process of identifying shared benefits.
Case1. Fries and Barry
Used literal description with the analogy
Made concrete and memorable
Case2. Speech by Mary Kay Ash
Draws on vivid analogies to illustrate the business conduct she values.
Key Points for Writing for Press Release
Is your news "newsworthy?"
Do not use your press release to try and make a sale.
A good press release answers all ofthe "W" questions (who, what, where, when and why),
Provide the media with useful information about your organization, product, service or event.
If your press release reads like an advertisement, rewrite it.
Start
Introduction
The most similar systems design
•Similarities are constant
•Differences are explained.
The most different system design
•Differences are ignored by intention.
•Similarities are explained.
• Subject of research
“different levels of democracy between
Brazil and Argentina which is resulted from
different democratizati
The cathode electrocatalyst was the electrostatic adduct of bilirubin oxidase (BOD) also a polyanion at physiological pH
Carbon Nanotube-AttachedGlucose Oxidase for Biofuel Cells
The carbon electrode coated with CNT–GOx composites
was applied as an anode in a model glucose/O2 biofuel cell
CNT-supported glucose oxidase (CNT–GOx) was examined in the presence of 1,4