Analysis of problem
기존 영화관 의자의 문제점
기능
1. 한 의자에 불특정 다수의 고객이 이용함
-> 접촉면을 고객들이 공유함
2. 음식물을 섭취할 수 있기에 음식물 쓰레기가 남아있게 됨
-> 각종 세균, 곰팡이, 진드기 등이 번식할 수 있음
형태
1. 붙박이 형태여서 제약적인 청소만 가능함
(진
KLM surprise
1 현재 위치 업로드
소비자들이 자신의 위치를
Forsquare나 Twitter에 공유한다
2 선물 선정
SNS 상의 고객 활동을 통해
고객의 특성을 파악하고
이를 반영하여 개개인의 선물 선정
3 위치 추적 & 선물 전달
주인공이 있는 위치를 추적해
깜짝 선물 전달
고객 간의 대화 경청
고객 간
map has developed qualitatively due to huge growth in telematics industry. Second, portal sites now provide much more improved services than before. In conclusion, the background of this project is that the generation of E-tourism has come.
3)Change of Customer Needs
First of all, service users' expectation level has risen due to prevalent online / mobile map services. Moreover, it has bec
“How to enhance consumer mobile game
purchase and usage experience“
To define the consumer needs during the mobile service purchasing and usage
To map the consumer journey
To define the optimized consumer offering
To define the right channel for the consumer offerings
Mobile game users want to get more supporting information and service to make a good decision for choosing i
1. Introduction
1) What is Quality Function Deployment (QFD)?
Listening to voice of the market (customer).
It is a structured product development process which translates what the market requires into a program to create, manufacture, and deliver it.
In a QFD process, multi-skilled teams collaborate to arrive at a common understanding of the customer needs, and determine the approp