mobile phone is appropriately priced to all types of customers worldwide. It aims to be the first in market share in both of developed and developing countries.
By releasing various products for appropriate times and places, Nokia spreads assault marketing. In fact, it has hundreds kind of product and sells different product suited for each market. Especially Nokia shows strength in emerging ma
system. First of all, mobile map has developed qualitatively due to huge growth in telematics industry. Second, portal sites now provide much more improved services than before. In conclusion, the background of this project is that the generation of E-tourism has come.
3)Change of Customer Needs
First of all, service users' expectation level has risen due to prevalent online / mobile map s
mobile industry
Special technologies, systems , and design
Strong company status in finance
Competence
Strong brand image
Opportunities
Strengthen alliances, partnerships
Product, software development
Develop more applications in the market
More promotion and business strategies are available.
Weaknesses
Complicated Internet System(BES,BIS)
Lack of marketing strategy
Expe
systems that UNIQUE had make use of to be competitive. Lastly, this report will discuss the potential innovative ways that UNIQLO can achieve its goal of becoming a global brand that transcends cultural boundaries
1. Introduction of UNIQLO
1.1 Company Overview
Name : FAST RETAILING CO., LTD.
Established : May 1, 1963
Head Office : 717-1 Sayama, Yamaguchi City, Yamaguchi 754-0894, Jap
mobility into any gadgets that can incorporate the OS. While Apple’s iOS has its limitations in terms of the scale of production, Google’s Android can be used, developed, and updated by any company who wishes to use the system.
All over the world, mobile phones that use Android as its OS are being flooding into the market every month. Even in Korea, there are more than 10 Android based ph