of environmental-friendly materials and skills and overlook the aspect ofusers in criteria. Like this, Green Building Certification have overlooked the users and process of using.
From these problems, this study will conduct investigation of occupants' satisfaction for studying focusing on users and indoor environment that greatly effect to users. Through this study, first, we will compare and
effectively with local grain. At the same time, rising domestic and foreign demand for dairy products and the availability of low-cost imported cattle feed made dairy and meat production much more profitable. These changes in market conditions induced Finland's farmers to switch from growing staple grains to producing meat and dairy products, setting a pattern that persisted into the late 1980s.
effectively and not covering weakness and threat actively. SM needs to change strategy to complement or empower internal and external environment. There are recommended strategies what we suggest with macroscopic environment analysis.
B. Revision of SM Globalization strategy _ Brand Initiative Strategy
STP Analysis
- Segmentation : Segmentation by age
- Target : 10 – 20s
of Makgeolli, Kooksoondang, Bae Hyejeong Nuruk Doga(배혜정누룩도가) and Seoul Takju(서울탁주) released makgeolli made from domestically grown rice. Chanmsali Takju(참살이탁주) and some local producers are making makgeolli with organically grown rice. Over the prejudice that many people have about makgeolli, which is a cheap drink, producers are changing the perception by heading n
of the company are not seen as a potential source of competitive advantage. The company does not seem to value its people. There is a growing belief that a company’s human resources is the most important source of competitive advantage. Human resources or the company’s people are one source of sustainable competitive advantage. In a fast-changing environment where technological innovations an