E Biz을 Start하기 위한, E Biz plan을 만드는 절차와 방법에 대한 발표 자료입니다. How to make the e biz plan 에서는 사업 개요와 비지니스 설명, 회사의 비젼과 사명문, 제품과 써비스, 시장분석, 운영 플랜, 재무플랜, 매니지먼트 플랜 및 위험성 평가와 퇴출전략에 대한 설명이 들어가 있어, 사업계획서를 만드
of analysis, intervention selection and design, development, implementation, and evaluation designed to influence human behavior and accomplishment” (ISPI, 2000). There are many HPT process models. A number of models begin with organizational mission analysis, then conduct gap analysis between thedesired and actual human performance states. After that, this is followed by cause analysis, inter
the definition ofthe marketing which is determined by various institutions and individuals.
1) Definition ofthe marketing
*Institution ofthe U.S.
1960 : Marketing is firm’s activity which makes products and services flow from producer to consumer.
1985 : Marketing is the process of performing price setting, promotion, and an idea for having trades which can satisfy objects of in
of units from which the sample is actually drawn.
The telephone directory listing of individual, a company’s internal data
-base listing its employ-
ees or customers, univ
ersity registration lists.
Parameter
A characteristic ofthe population
Unit or set of units considered for selection at a stage of sampling
Unit of analysis
Type ofobject whose characteri
the process of defining market and managing for creating and maintaining trades which can satisfy objects of individual and organization.
*Philip Kotler
Marketing is the process of obtaining some values which is corresponded with firm’s efforts of creating some merits for customers and constructing strong consumer relationship
Marketing is the human activity to satisfy needs and desires