Five-Year Marketing Plan is "Get into the functional footwear market.". According to the former 'Industry Analysis', funtional footwear market in Korea is blue ocean, which means that it still has the high possibility of development. However, although it is blue ocean, there are many pioneers already, such as MBT, RYN, MSZONE, the top 3 companies who are competing for the first place, and the oth
ps의 종류>
● ips의 업체와 제품
① IDS 기반의 IPS
-엔터라시스의 드래곤 IPS
드래곤 IPS는 프로토콜, 애플리케이션, 포트 스캔 등에 대한 보안분석 기능과 IP별로 유해트래픽을 걸러내는 다중 필터 기능 등 정밀 분석 기능으로 좋은 평가를 받고 있다. 특히 내부 웜 바이러스 감염자를 바로
Hwaseung was an OEM partner of Nike and Reebok in the 80’s until Nike went independent to Nike Korea. Lecaf is a subsidiary of Hwaseng and was first launched as a mean to rival Nike Korea. Lecaf produces quality sportswear products that brought the company up to one of the best 10 Korean corporations. Lecaf was a relatively popular brand before the foreign brand trend kicked in. Although the co
1. 인도의 IT 정책과 IT 기술기반
1.1. 인도의 인터넷 비즈니스 현황 및 활성화 방안 또는 지원계획
1.1.1. B2C를 중심으로 성장하고 있는 전자상거래 시장
◦ 인도의 인터넷이동통신협회(Internet & Mobile Association of India, IAMAI)에 의하면, 2005-06년 B2C 거래액수는 전년대비 107% 증가한 118억 루피(약 2,714억원,
1. Executive Summary
As the market of the coffee shops is growing bigger and bigger, the competition in the market is also getting more fierce. In this situation, the Korean brand "Caffebene" has became the top brand in Korea only after 3 years of their establishment - by opening around 800 coffee shops in Korea, making almost a hundred billion won for their selling. What is the success point