1. Introduction
1.1. Purpose of the Research
English has become the global language used nowadays in commerce, cultural exchanges as well human and diplomatic relations. Hence, English education has become a very important issue for nations all over the world. South Korea as a monolingual country has found in English language a convenient access to the world and this is one of the reasons why t
4 Customer Analysis
4-1 Customer Expectations
Young age Mid-life Late-life
Interest Adventure, Challenge Adventure, Relaxation Leisure, Health
Company Peers, Friends, Lovers,
Circle members Friend, Lover, Circle member, Family, Lover
Leisure Travelling, Experiencing
Leisure Travelling, Leisure, Fishing, Experiencing Travelling, Climbing
Leisure Time Weekends, Holidays
Vacation season W
objectives and performance issues such as the availability and deployment of human resources, the age and capacity of equipment or technology, the availability of financial resources, and the power and political struggles within the firm's structure.
b. Customer environment
Customer environment examines the current situation with respect to the needs of the target market, anticipated changes
Ⅰ. Executive Summary
Dong-a medical have tried to enter the functional drink market, and sold Bacchus-D and Vitagran-C. But as the time passed, the amount of Bacchus-D sales is decreasing and Vitagran-C can’t catch up Vita 500. So Dong-a medical decided to develop new product.
Korean health drink market is expanding rapidly because of well being trend and economic growth. There are many
(1) Main Objectives
* Students are able to listen to and understand the communication using computer and Internet.
* Students are able to talk about their own opinions and listen to others.
* Students are able to read and understand the articles on the Internet.
* Students are able to summarize the contents of the text and write their own article for class homepage.