Geographical features
The geography of the Russia is quite various. While the southeast is a tough mountainous district, the northwest is an open field. The Ural Mountains is in the middle of Russia. Also, there is Central Siberian Plateau in the north center of Siberia which is a huge highland. Besides, there are many rivers, streams and lakes.
4) Composition of population
According to the 2
3.2.The first product (2007 - present)
3.2.1.Main article: Mastretta MXT
Mastretta (est. 1989) first announced production of their MXT through Automóvil Panamericano magazine in May 2007. Even though up to a year will have passed, September 2008 will see the production version of the first ever fully Mexican designed and engineered serial-produced sports car, the Mastretta MXT, an automo
I. Background Information
Optical Distortion, Inc. (ODI) is a small company to sell its new and only product – a contact lens for chickens (ODI lens). It is very beneficial for the farms in the poultry industry, in terms of reducing chicken cannibalization, lessening chickens’ trauma after debeaking process, and saving great amount of feed efficiently.
Ronald Olson, ODI’s marketi
Geographic Distance
High Value to Weight Ratio
35개의 항구
열악한 대중 교통
Economic Distance
소비자 소득 차이
높은 노동 임금 수준
높은 수입차 비율
Killed In Action
KIA의 본래 뜻은 起(일어설 기)亞(아세아 亞細亞)
하지만 영문 뜻은 Killed In Action(전사자)라는 뜻으로,
부정적인 이미지가 상당함
we focused PLC cycle which means E-book reader is introduction.
Ⅴ. STP Strategies
ⅰ. Segmentation
First of all, we limit our market for domestic by geographic factor. Because recognition about e-book reader is pretty low in Korea, we suppose that Iriver need to get domestic awareness before doing abroad strategies. We specially concentrate on behavioral factors when we segment market.