Hallyu) dates back to 1997, when "A Wish Upon A Star," a story of a poor woman courted by two wealthy men, was broadcast by Phoenix TV in Hong Kong and its popularity extended into China, Taiwan and Southeast Asia. In two years after Korean TV drama had been exported to China, Korea had exported Korean popular songs to China and Korean public culture had started becoming popular in China. The ter
Hallyu, Korean Wave)
1-1. 한류 어원 및 형성
0. 중국에서 문화기반이 다른 미국 할리우드 문화 확산에 어려움 있음
0. 동 아시아권 문화 공동화 현상 / 중국 영향 감소 / 한국 영향 확대
0. 틈새시장에 ‘아시아적 가치’ 가치 공유
0. 현대 사회에서 한국의 경제위상 강화 / 경제발전 이상적 모델 인식
어원
형성
directly. So, we use mass media to promote the city, but we just invite them to our city.
Financial
our marketing goal is 12million visitors until 2012. When we reach that much visitors, they might create circulation system, and the people around the world, visit our city more often.
1. Introduction
Our group’s topic is ‘Seoul city tourism’. We select this topic because we decide tha
Hotel Overview
Over 1 billion Tourist; Lack of lodging Demand
About 2 million rooms will be insufficient.
In case of Seoul city in particular, the lodging demand is 55,919 rooms
lodging supply including potential hotel is only 28,468 rooms.