Income Versus SocialClass
○ More money - higher social standing
○ Income is not strongly related to socialclass for several reasons.
1.income levels often overlapsocialclasses.
2.income increases greatly with age, but older workers do not automatically achieve
higher social staus.
3.in many countries an increasing numberof dual career familie
Other indicators of SocialClass
○ area of residence, possessions, family background, and social interactions
○ inherited status
- Status that derives from parent at birth.
○ earned status
- Status acquired later in life through achievements.
SocialClass Indexes
○ Computerized status inde
and make their nice body of shape. If the Nike ads had made long time ago when people struggle with their daily food, I wouldn’t have succeeded in the market.
4. Motivation
What we learned motivation in the class is defines as “an inner state of arousal.” With aroused energy to achieving a goal. Consumer can be motivated by watching Nike ad. It can be several ways to people
influences digital culture and related social phenomena. Possibly, new technology and new knowledge can widen the gap about generations and socialclasses. Lack of progressive digital convergence knowledge can be severe. Digital convergence is not only tool of digitalized life but also tool of survival.
(3) New Business Environment
Digital convergence will changes business environment. Thes
3. Agriculture
Finland's climate and soils make growing crops a particular challenge. The country lies between 60° and 70° north latitude - as far north as Alaska - and has severe winters and relatively short growing seasons that are sometimes interrupted by frosts. However, because the Gulf Stream and the North Atlantic Drift Current moderate the climate, Finland contains half of the world's