Introduction
The purpose of this article is to explore some dimensions of the relationship between research and theory, including the relationship between researchers and practitioners, using the lens of the debate around evidence-based management.
EBM can be construed as making better decisions by integrating managerial expertise with the conscientious, explicit and judicious use of best e
Integrative Conceptual Framework
During 1940s and 1950s, researchers began to learn about how individuals make decisions concerning health and what determines health behavior. Rosenstock and Hockbaum began their pioneering work to understand why individuals participated in screening programs for tuberculosis. However, Rosenstock et al (1988) recognized the limitation of this theory and recomme
Research
매거진 만족도/회원 정보/구매 관련 정보 등에 대한 On-Line Research 실시
Pin-Pointed Acquisition Program
Integrated Channel Marketing
이동통신사 특정 기종 보유 고객 대상 Mobile & Web 연동 프로모션 진행
eMail Marketing
자체 프로모션 효과 제고를 위한 이메일 마케팅 지원
애니콜랜드 기존 회
integrated. Thus, market integration is an indicator that explains how deeply different markets are related to each other. Decoupling is the situation when the direction is the opposite.
2) Phenomenon of stock market integration
① Subprime mortgage crisis had big problems with the stock market plunged, and it can be explained by the correlation between them.
- Research team investig
people want to work
Best-in-class products and services
Financial performance to:
Fund the solutions our customers require
Provide the return our shareholders expect
Core Values
Achievement
Honesty and integrity
Innovation and continuous improvement
Mutual trust and respect
Open communication
Ownership and accountability
Teamwork
Think: customer, company, individual