celebrities. Among these documentaries, there are two main types. The first is the type in which the camera follows the private life a celebrity or celebrity group. This kind of show may include scenes where celebrities hang out with their family or friends. For example, cable TV show Lee Hyori’s Off the Record follows the life of Korean superstar, Lee Hyori. However, there is also Big Bang TV,
▣ k-pop festival Time table
It can find well-known singers in one place. It can attract national and international audiences because of a more differentiated performance. The Festival is located centered Big
Top Stage, Green Stage. The program is proceeding according to schedule of the main venues. And it are in progress that Rest time, morning hours and the middle of a break will be tak
3. Introduction of SM Entertainment
SM Entertainment which this paper is investigating in, is representative entertainment producing company, mainly focusing on music industry. It was established in 1995 with male idol group H.O.T., which was exactly what teenage girls were desperate for. H.O.T. had proven to achieve great success. Female idol group by SM, SES also was quite successful, meeting
4P Analysis
- Product : Music, Music Video, Concert
- Price : 10000 – 20000 won(Mostly Price of CD)
- Promotion : Simply selling CD& concert ticket by advertising(irregular)
- Place : Korea to Asian nations / All Asian nations’ record market(CD), Concert ticket promoting by internet or poster
As we can find in SWOT analysis SM have many strength and opportunity. B
Korean and Thailand.
5)a present condition of cosmetics market
-The condition of market in Korea
Because of relaxation of regulations like an allowance for foreign cosmetic and complete opening of market, the major brand-name manufacturers have invaded into the Korean market. They are focusing on the overseas marketing. Mainly, they have made efforts of Mapanding their market to the Asian r