Construction of its own unique Product Line & Brand Marketing
We chose Dr. You Project in order to analyze how they changed their existing corporate image to a luxury brand and its unique product line.
3) Increasing of healthy food market scales
Recently, As well-being, lohas marketing a strong wind, at confectionery, healthy food market scales are increasing. The top of that is Dr.You
Constructing A/S network in order to back up the high class image
Providing the products which are served only in E-Mart and are popular in Korean market, except the ratio of local products set by government pressure.
Attachment of bar code and POS system: rapid calculation
Guarantee of lowest price and 100% change and refund system
Lingual ability of di
Ⅰ. Introduction of Study
1. Background of study
Although the name of 'QR code' was difficult to remember at first, the recognition rate of 'QR Code' is increasing day by day. As smart phones have become popular globally, various marketings which are using it have appeared. One of the typical marketings is QR code marketing. If QR code which is also called 2D barcode is scanned, it simpl
Thus, our team decided to study about cosmetic market in China. We found that foreign companies like L’Oreal, Procter & Gamble Co and Shiseido have large portion of the China’s cosmetics market share while Korean companies have little portion of that. However, Korean beauty products also have high quality and Chinese people are favorable to Korean products. In other words, it is hard to under
Juck – Food of 건강, 영양, 신비함
It’s like soup but more oriental and healthier
건강 : 소화에 용이
영양 :
동양적 신비함 :
Important features of Korean industry of Juck
1. Food industry
ingredient is important for the business
brand image can make it different with other same product in the market
2