for Young people : Ceci, Vogue girl, Elle girl, Nylon, Dazed & confused
Overseas expansion of Korean magazine
CECI CHINA
Publishing first issue in Korea in 1994
Launching CECI CHINA in 2008
Catchphrase : ‘FROM KOREA TO ASIA’
- Becoming popular in China market
- Delivering Korean fashion and
beauty and Korean stars
- Leaping to Asian Trend magazine
Korean wave
The origin of the Korean wave(Hallyu) dates back to 1997, when "A Wish Upon A Star," a story of a poor woman courted by two wealthy men, was broadcast by Phoenix TV in Hong Kong and its popularity extended into China, Taiwan and Southeast Asia. In two years after Korean TV drama had been exported to China, Korea had exported Korean popular songs to China and Koreanpublic culture ha
Korean masterpiece
- Triggered productions by young generation: Under heavy censorship by Japan
- Nationalistic film form: character, theme, narrative, style
- Maverick brought heyday in Korean cinema: ended with Na’s death in 1937
- Filmmakers, Actors flew to Shanghai: Jin Yan(김염), Heo Young(Dr.Hu Yung)
Controversial Issues in Korean Silent Films
- Public awareness of drastic s
Expressing the regret to Chinese government
Accepting all North Korean defectors
to comply with international human rights and
refugees law
Granting refugee status is the rights of one nations
UNHRC is in the process of granting refugee status
to North Korean defectors
Considering public opinions
Feeling sorry about North Korean
defectors but national security
public relations, and promotions, events serve to create awareness and persuade prospects to purchase goods and services. These events may be private such as the launch of a new automobile before dealers or public as in Microsoft's Windows '95 program. Retailers have historically used events to drive sales, and now other types of businesses are realizing that face-to-face events are an effective