Ethnocentric Policy
Ethnocentric staffing policy reflects the belief that the principles and
practices used by the home-office country are superior to those used
by companies in other nations.
Key management positions are filled by parent-country nationals.
Suits for international strategy
Polycentric staffing policy demands adaptation of the difference between
ope
market is whole customers of world, and we need to realize high growth and high income by our customers. Consumer satisfaction management set the goal which is to be best world airlines.
3. Brand Analysis
3-1 Korean Air
SWOT analysis
(1) Strength
1) Korean air is an domestic airline, and has International reputation and recognition
2) International
IT업계와 교육에서 외국 근로자 고용
IT회사들은 상당한 숫자의 외국인들을 모집, 채용
전 세계적으로 다양한 국적의 선생님들을 고용
학생들이 국제적인 문화에 적응하고 다양한 경험을 간접적으로 수용
미국은 다양한 국적의 선생님 고용
국제적인 문화에 학생들에게 더 많은 경험 제
relatively higher growth rates and lower Gini coefficients than other regional economies from the early 1980s to the mid 1990s
After 1997 financial crisis, Korea has failed to restore the high level of social equality upheld during previous decades
Inequality within the Korean economy has reached high level, especially widening gap in employment status and income level across labormarkets
labormarket feature
(1) The unbalance of manpower supply and demand
A large change happened to a manpower supply and demand structural labor supply form industrial after the latter half of 1980's. On first, producing job and white-collar worker supply and demand disproportionate is getting.
Arrest difficulty gets worse in case of low-educated people producing jobs, on the other hand, ap