서영태 CEO의 리더십 스타일 _ 리더십 이론을 적용한 분석
1. Trait Theory vs. Behavior Theory
(1) Trait Theory
Trait theories of leadership consider personal qualities and characteristics that differentiate leaders from non-leader. The search for personality, social, physical, or intellectual attributes that would describe leaders and differentiate them from non-lead
1. Introduction
Talking about Coke, it was impossible to talk about it without PepsiCo: but only with Coca-cola, PepsiCo’s old rival of beverage industry, in front of Pepsi. Pepsi had been second only to Coca-cola for about a hundred years. However, it is not any more proper to say Pepsi is second to Coca-cola. Pepsi turned the tables in sales at 2004. In 2004, Pepsi surpassed Coca-cola by 25
Ⅰ. What is the KOICA?
KOICA: Korea international cooperative agency.
KOICA is governmental funded institute for ODA(official development assistance). The goals of KOICA are to support development of The Third World and promote international cooperation with them. KOICA undertakes various programs such as private - public cooperative business, emergency disaster relief in cooperative nation,
Theory of leaderships
Transactional and Transformational Leadership
Transformational Leadership
Enhance the motivation, morale and performance of followers
Connect the follower's sense of identity and the collective
identity of the organization
Understanding the strengths and weaknesses of followers,
optimize their performance
Transactional Leadership
P
•거래적 리더쉽(Transactional leadership)
◦절절한 보상(Contigent Reward): 좋은 성과를 내거나 어떤 특정 업무를 수행하는데 따른 보상을 약속한다.
◦능동적 예외에 의한 관리(Active Mangement by Exception): 규칙에 위반되는 행위를 적극적으로 찾아내 시정 조치를 한다.
◦수동적 예외에 의한 관리(Pas