1. Leisure as Big Business
Changing demographics
11th largest industry profits in 2006
Annual revenues of over $100 billion
Triad—amusement, entertainment, recreation leisure activities
Entertainment content—live performances (theatre, musical concerts), interactive experiences (recreation, amusement parks, travel, gaming) and media (m
in
many Korean’s head.
1980’: We held two
major sports events. After that, demand of leisure made a huge increase.
2000’: New leisure styles appeared, such as internet games, web-surfing, SNS etc.
Self-development
Means the activity searching personal interests except business.
Including studying
for specific certifica-
tion or field trip to
make new experience
1 Introduction
We're used to take a break or go somewhere for rest. But in Korea, the "leisure" wasn't usual concept for Koreans. Before 70's, we were too busy to have leisure time. But we held the Asian Games in 1986 and Olympic Games in 1988. After that, Leisure became popular and the demand of leisure made a huge increase. And also the law of travel restriction was removed. And increasing dem
1. Brief Explanation on Business Idea
We planned a Café for seniors. Korean Society is rapidly getting older. An aging society is not just a term appears in article, but the reality that we must face. But there are barely any places for seniors especially aged between late 50s and 60s. From this, we came up with an idea for Senior Café. Our basic concept is “A café as a s
experience through the many wonderful accommodations. Walkerhill has the finest casino in all of Seoul. In 2000 the Duty-free store opened with top name brands. on March 2001, they opened transit hotel named Air Garden Hotel (Room size 90 rooms) in Incheon international airport to diversify the business and the surrounding area including Walkerhill Casino shows and differentiated business based o