lodging industry.
- Sub-Objective
1) To meet and talk to a person(Mr. June Park, CEO of Zen Backpackers) from lodging industry
2) To recognize other similar properties(competitors) nearby
3) To contribute to Zen Backpackers by introducing the property on travel-related websites
4) To learn how to work as a group while working with people who have different background
5) To make a presenta
and semiconductors.
However, now, with the number of foreign visitors actually starting to jump due to the sliding value of the local currency, the government’s tourism drive is being exposed as half-baked.
The faltering Korean won has clearly resulted in a larger influx of foreign leisure andbusiness travelers in recent months. This is exactly the situation the Seoul Metropolitan Government
1. Leisure as Big Business
Changing demographics
11th largest industry profits in 2006
Annual revenues of over $100 billion
Triad—amusement, entertainment, recreation leisure activities
Entertainment content—live performances (theatre, musical concerts), interactive experiences (recreation, amusement parks, travel, gaming) and media (m
Reservation System
Travelers can make a reservation directly through its own website and well-known accommodation searching websites made by foreign intermediaries. If guests make a reservation through travel-related booking websites, the owner pays the website businesses as much as 10 percent of the room rates that were charged to the customers. Moreover, visitors can visit Zen Backpackers on
and will be able to use.
3. Design of the Business
1) Product
The mobile product we provide to customer is electronic passport. This electronic passport has many essential functions for tourists. This passport has necessary personal information for travel. But existing passport (old type passport) has chance that is stolen. Stolen passport can be abused for crimes but this electronic